How To List Your Ad Space On AdTown: Setup, Bookings And Approvals, Step By Step

If you've been wondering how listing on AdTown actually works, from first click to your first confirmed booking, this is the whole walkthrough. No fluff. We'll go through what the listing form asks for, what advertisers see, how a booking request reaches you, and what you do with it once it lands.

The short version: you create a listing, advertisers pick dates and send a booking request, you get an email, and you confirm or reject it from your dashboard. Nobody has to hop on a call to get a quote. That's the difference between AdTown and the usual quote-and-shortlist way of buying outdoor ads. An advertiser sees your price, your photos and your open dates, and books a specific spot for specific dates, a bit like booking a room online.

If you own a proper hoarding or LED screen, our guide to listing a billboard for rent covers photos, traffic counts and rate cards in more depth. If you run a gym, court, salon or cafe, the footfall business guide is closer to your situation. This post is the how-to for the platform itself.

Before you start

Two small things.

1. Create a space owner account. Use the owner signup, not the advertiser one. The two are separate on purpose, and an email can only be one or the other.
2. Verify your email. We send a link when you sign up. You can't publish a listing or take bookings until you click it. If it doesn't show up, check spam and use the resend button in your dashboard.

You'll also see a banner offering account verification. That one is optional. You tell us your phone number, our team calls you, walks you through the platform, and your account gets a verified mark that advertisers notice.

Have your photos ready on your phone or laptop. It saves ten minutes of hunting around halfway through the form.

Creating a listing, step by step

Open Listings in the left sidebar of your dashboard and hit New Listing. The form has four or five steps depending on whether you're creating or editing.

Step 1: Basic information

• Title. Say what and where in plain words. "Wall posters, Koramangala 5th Block" beats "Premium Ad Space".
• Ad type. Pick the closest match from the list. Billboard, hoarding, wall, poster, standee, screen, transit, flyer distribution, event slot and so on. If your format isn't an exact fit, choose the nearest one and explain the rest in the description.
• Listing type. Recurring rental is billed per day, week or month and can be booked again and again. One-time is a single flat fee for a single job or event slot. The form suggests one based on the ad type you picked, and you can change it.
• Description. Who walks or drives past, how long they stay, what's around, what a campaign here looks like. Two or three honest paragraphs.
• Features. Tick what applies, like lighting, digital display, maintenance included.

Step 2: Location and size

This is where you give the street address, area, city, state, country and postal code. Use the real spot. If you run a crew that covers a corridor or a neighborhood cluster rather than one fixed wall, use a representative address at the centre of it and spell out the coverage in the description.

Then size, in feet, metres or centimetres, and an estimate of daily views. Brands trust a number. If you don't have a measured one, count for a weekday and a weekend day and make a sensible estimate.

Step 3: Pricing

One price, in rupees or dollars. For a recurring rental you choose per day, per week or per month. For a one-time listing there's no period, just a single flat fee for the whole job. No ranges, no tiered tables on the form.

So how do you handle different package sizes? Make separate listings. A street poster operator might list "10 posters, one run" and "25 posters, one run" as two one-time listings in the same neighborhood, each with its own price. It sounds fussy, but advertisers actually like it because they see exactly what they're getting for the money.

You also choose who handles the physical work, called fulfillment:

• You print and install. Advertiser sends artwork, you handle everything. You can add an optional fulfillment fee.
• You install only. Advertiser prints, you put it up.
• Advertiser handles everything. Good for spaces they can access themselves, like a screen you simply feed content to.

Step 4: Booking period (new listings only)

An optional window that says when the space is open. Leave it alone if the space is available whenever. You can manage blocked and open dates later from the Calendar tab, so don't stress over getting it perfect now.

Step 5: Photos

Up to five. They're compressed on upload, so don't worry about file size. A good set for most spaces is a wide shot of the spot in context, a close-up of the surface, and a daytime plus an evening shot if lighting matters. Bad photos sink more listings than bad pricing ever does.

You'll also spot a Target Audience section with tags for the kind of crowd that passes your spot. It's pre-filled from your ad type, so tweak it if it's off. Advertisers use it to find spaces that match who they're after.

Hit Create Listing and it's live. You can edit it any time from the Listings page, and the photos and details update right away.

What happens when someone wants to book

An advertiser opens your listing, picks their start and end dates, uploads the artwork they want to run and adds a note if they like. Dates that overlap an existing booking aren't offered, so you won't get double-booked requests for the same days. They need a verified email too, so you're not getting random junk.

When they submit, two things happen straight away.

1. You get an email telling you a new request came in.
2. It appears in your Bookings tab with a Pending badge.

Reviewing a request

Go to Bookings in the sidebar. Each row shows the advertiser's name, email and phone (with a one-tap copy button, handy if you want to message them on WhatsApp), the start and end dates, and the status.

Click a booking to open the full detail page. That's where you see the artwork they uploaded, their note, the pricing for the dates they picked and the full history.

Check three things before you decide:

• Does the creative suit your space? You're allowed to say no to anything that clashes with your own business, breaks local rules or just looks wrong.
• Are the dates workable? Especially if you print and install, make sure you have time.
• Does the price make sense for the length? The booking total is calculated from your rate and their dates.

Approving or rejecting

On a Pending booking you have two buttons, right in the list and on the detail page.

• Confirm accepts the booking. The dates lock on your calendar and the advertiser is emailed.
• Reject declines it, and the dates stay open for someone else. The advertiser is emailed about that too.

You've got 48 hours. If a request sits untouched past that, it's cancelled automatically and the advertiser is told. It's not a penalty, it just stops people from being left hanging. If you travel or go offline a lot, keep an eye on your email.

After you confirm

Most of this runs on its own.

• Confirmed to Active. When the start date arrives the booking flips to active without you doing anything.
• Active to Completed. On the end date it moves on, and you move into the proof step.
• Proof of display. You upload photos or videos showing the ad is up, up to eight files. The advertiser reviews them and validates. If they stay silent for seven days it's auto-validated, so you're not stuck waiting. If they reject it, you get a week to re-upload.

Want out after confirming? You can't just cancel, you send a cancellation request with a reason and the advertiser approves or denies it. They can do the same to you. Requests nobody answers within seven days are denied automatically. It protects both sides from last-minute drop-outs.

Money, for now

Honest answer. Today, payment is settled directly between you and the advertiser using the contact details on the booking. AdTown doesn't take a cut during the launch period and doesn't hold funds yet. On-platform payments are planned, and the cancellation and refund page will carry the terms before they go live. Agree on payment timing in your first message to the advertiser, before you print anything.

Habits that get you booked

• Reply within a day, even though you've got 48 hours. Fast answers win repeat advertisers.
• Keep the calendar current. Block dates you've sold elsewhere so nobody requests a slot you can't give.
• Refresh photos each season. An evening shot and a recent one beat a stale gallery.
• If it sits unbooked for two weeks, drop the price about 15 percent. The market tells you what you're worth, quickly.
• Start with a few listings, not fifty. Learn what sells, then clone the winners.

Where this fits

AdTown is built for direct booking. You set the price, advertisers see it, and they book dates without a quote request or a sales call. You stay in charge of what goes up. If you're ready, sign up as a space owner, verify your email, and create your first listing. It really is about ten minutes, and the first one is always the slowest.